Aligned, a sales tech company based in Tel Aviv, has launched the AI Deal Workspace—a new buyer-facing platform designed to address the long-standing challenge of deal execution in B2B sales. The solution aims to bridge the gap between CRM systems and actual buyer engagement, providing sales and customer success teams with an AI-powered environment to run deals collaboratively and efficiently.
Short on time?
Here’s a quick look at what’s inside:
- What is the AI Deal Workspace?
- How does it work for sales teams and buyers?
- Why this launch matters for B2B sales
- Competitive context and market trends
What is the AI Deal Workspace?
The AI Deal Workspace is positioned as a “system of action” for sales—filling the operational gap between systems of record (like CRMs) and the buyer’s decision process. Unlike traditional sales tools that focus on tracking or analyzing activity, Aligned’s platform is designed for real-time collaboration between sellers and buyers.
Key features include:
- A shared, buyer-facing workspace where all deal activity happens in one place
- AI that understands full deal context and supports execution at every step
- Automation of deal resources, such as executive summaries, action items, and follow-ups
Aligned’s approach builds on its earlier work in Digital Sales Rooms, now evolving into a more comprehensive execution environment for modern sales teams.
How does it work for sales teams and buyers?
Aligned’s AI Deal Workspace automates and streamlines the deal process by:
- Auto-building deal resources: After every call, the platform generates executive summaries, requested content, and action items—no manual setup required.
- Risk detection and recommendations: The AI reads signals from calls, emails, CRM, and buyer engagement to flag risks and suggest next steps.
- Stakeholder mapping: Automatically identifies key influencers and tracks buying signals to guide multithreading.
- Asset generation: Creates and maintains business cases, mutual action plans, and recap pages, plus drafts follow-up emails.
- Buyer enablement: Buyers can use AI within the workspace to summarize decks, answer compliance questions, and move decisions forward—all in a single, seller-controlled link.
The goal is to reduce friction, keep stakeholders aligned, and maintain deal momentum from first contact to close.
Patrecia Meliana
Why this launch matters for B2B sales
Sales teams have invested heavily in CRMs and analytics, but the real bottleneck often lies in deal execution—where deals stall due to stakeholder complexity, unclear next steps, and scattered communication. Aligned’s AI Deal Workspace addresses this by providing a dedicated environment for running deals, not just logging them.
For marketers and sales leaders, this means:
- Greater visibility and control over deal progress
- Reduced manual work and fewer missed follow-ups
- Improved buyer experience and faster decision cycles
With over 50,000 sales and customer success teams and 1 million buyers collaborating monthly, Aligned is positioning itself as a category leader in AI-driven deal execution.
Competitive context and market trends
The market for AI-driven sales enablement and digital sales room platforms is growing, with B2B organizations seeking to streamline deal execution and improve buyer engagement. Competitors in this space include DealHub.io, Highspot, Seismic, and Showpad.
The broader trend is toward AI-native SaaS platforms that automate not just analysis, but execution—helping teams move from insight to action in real time. As sales processes become more complex and buyer expectations rise, platforms like Aligned’s AI Deal Workspace are emerging as critical tools for modern revenue operations.
Leave a Reply