Category: Uncategorised
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Edelman US CEO Kirsty Graham exits as Harrington takes interim role
Edelman’s US leadership is entering another transition, with chief executive Kirsty Graham leaving the agency and executive vice chairman Matthew Harrington preparing to run its US business on an interim basis. The change puts client continuity and a permanent successor search at the centre of the independent communications firm’s next chapter. The departure was disclosed…
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How LEGO turns toy sets into real-world brand experiences
A purple café that exists as a toy set can suddenly have a front door. A flower kit can become something two people make together across a bar. And a miniature race car can grow into a vehicle driven around a Formula 1 circuit. The settings are different, but the invitation is recognizable: do more…
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KPop Demon Hunters heads to Immersive Gamebox in 2027
Fans who know the songs and characters in KPop Demon Hunters have several ways to revisit its world. A new attraction will ask them to do more than watch the film, collect a souvenir or take a picture with Derpy. They’ll be able to join a team, create an avatar and play through a set…
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KPop Demon Hunters heads to Immersive Gamebox in 2027
Fans who know the songs and characters in KPop Demon Hunters have several ways to revisit its world. A new attraction will ask them to do more than watch the film, collect a souvenir or take a picture with Derpy. They’ll be able to join a team, create an avatar and play through a set…
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KPop Demon Hunters heads to Immersive Gamebox in 2027
Fans who know the songs and characters in KPop Demon Hunters have several ways to revisit its world. A new attraction will ask them to do more than watch the film, collect a souvenir or take a picture with Derpy. They’ll be able to join a team, create an avatar and play through a set…
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KPop Demon Hunters heads to Immersive Gamebox in 2027
Fans who know the songs and characters in KPop Demon Hunters have several ways to revisit its world. A new attraction will ask them to do more than watch the film, collect a souvenir or take a picture with Derpy. They’ll be able to join a team, create an avatar and play through a set…
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POP MART makes Derpy a rare KPop Demon Hunters collectible
For collectors browsing POP MART, not knowing which character is inside the box is part of the experience. Add a familiar face from KPop Demon Hunters, and that uncertainty becomes particularly interesting. Derpy, the blue tiger recognizable from the Netflix film, is now the hidden find in a new plush collaboration. The Peach Riot x…
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Meta expands Muse commerce discovery to Singapore
Meta has brought its Muse AI agent to Singapore with connections to shopping, dining and travel services including Shopee, Grab, Agoda and Lazada. The development gives consumers a way to research options and move toward transactions through an AI conversation rather than navigating each service separately. The company named Singapore’s early connector partners in an…
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BBC turns 2 shows’ credits into Blue Planet III ocean stunts
The final moments of a familiar TV programme usually signal that it is time to move on. Credits roll, the music changes and viewers know the show has ended. The BBC has been making that predictable moment a little less predictable by sending unexpected wildlife into the picture. In the days leading up to Blue…
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KPop Demon Hunters gets a 37,000-brick LEGO Derpy
For LEGO fans, there is a difference between seeing Derpy Tiger on a shelf and standing in front of a version built from tens of thousands of bricks. The blue creature from KPop Demon Hunters has become the kind of character fans can recognize even outside the film, and an oversized sculpture makes that familiarity…