Category: Uncategorised

Close has made Chloe, an AI sales agent embedded directly inside its CRM, generally available for customers in the U.S. and Canada across all plans. The company positions the release around automating outbound and inbound phone work, qualification, follow-up, scheduling, and CRM updates without adding a separate tool. In beta, Close says Chloe was used…

Getting your company covered does not have to cost anything upfront. Free press release distribution services give founders and solo marketers a way to build online visibility, earn backlinks, and test their messaging without committing budget to paid wire services that start at US$110 per release. But free distribution comes with real limits. The platforms…

Netflix has published guidelines for production partners on when and how generative AI tools can be used in productions made for the platform, including a framework to assess use cases and manage risk. The guidance frames AI as creator-led, with guardrails around copyright, data handling, and the use of AI to replicate talent performances or…

AI agents are moving into the parts of marketing where bad data stops being a reporting nuisance and starts becoming an operating risk. That shift changes the job for senior marketers. The practical question is no longer whether an AI assistant can write an email, summarize a call, or recommend a next action. The harder…

2X has acquired Knownwell to combine subscription-based B2B go-to-market services with an AI layer focused on agentic workflows and commercial intelligence across marketing, sales, and customer success. The transaction values the combined company at more than US$400 million, and includes a leadership change with Knownwell founder David DeWolf appointed CEO while 2X founder Dom Colasante…

Mile Marker has acquired LIFT in a move aimed at tightening the link between media execution and performance-oriented creative across digital and offline channels. The combined business will operate under the Mile Marker name, with headquarters in New York City and West Coast operations based in San Francisco, where LIFT was previously headquartered. Table of…

Hasbro has launched an AI studio called Sixth Wall to more tightly govern how its characters are used in AI-enabled experiences, including voice and interactive applications. The company outlined the launch in an official newsroom announcement. A central part of the move is a new licensing model Hasbro calls “behavioral licensing,” designed to define how…

TikTok content types are the distinct video formats brands use to reach, engage, and convert audiences on the platform. The best-performing types in 2026 include educational how-to content, UGC-style and creator-led video, behind-the-scenes storytelling, trend participation with a brand-specific spin, and episodic series formats. Performance varies by objective: some formats drive reach, others drive saves…

AI press release writing tools are software applications that use large language models to generate structured press release drafts from a prompt or brief. For a startup founder or solo marketer, they represent a shortcut past the blank page, turning a bullet-point summary of your announcement into a formatted, publish-ready draft in under five minutes.…

Indosat Ooredoo Hutchison is positioning AI as a core skillset in SheHacks 2026, with a target to reach 27,000 women-led micro, small, and medium-sized enterprises (MSMEs) over the next six months. The program is designed around practical AI use in day-to-day business work, including marketing, content creation, customer insights, operations, and financial management, supported by…