Category: Uncategorised
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Pop-Tarts and Liquid Death put orange soda in a toaster pastry
In this article: The citrus-flavored pastry, the Bad Morning Alarm Clock, and what the cross-category collaboration means for marketers. A Pop-Tart inspired by orange soda is the latest unlikely object to emerge from Pop-Tarts and Liquid Death’s partnership. Their new Squeezed to Death Frosted Orange toaster pastry has a golden-orange crust, citrus jam filling, frosting…
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Duolingo brings free apples to Apple’s iPhone Duo launch
For Duolingo, Apple’s new iPhone Duo came with a joke almost too obvious to ignore. The foldable phone shares a name with Duo, the green owl whose pushy reminders and mischievous social posts have become part of the learning app’s identity. That coincidence had already sparked online banter in September. But when the phone went…
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PATRÓN turns Día de Muertos poetry into a 75-minute comedy show
At Día de Muertos, remembering someone can also mean teasing them. In Mexico, calaveritas literarias are playful verses that imagine Death visiting relatives, friends or public figures, often exposing the quirks that made them unforgettable. The humor belongs to the tradition, not outside it. That balance of affection and mischief is the starting point for…
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Burger King turns giant drink cups into Dublin Marathon ice baths
Two giant Burger King takeaway cups had an unexpected purpose at the Dublin Marathon: runners could climb into them for a cold plunge. The oversized drink-cup installations turned a familiar piece of fast-food packaging into a post-race recovery experience. Created with BBH Dublin for the October 25, 2026 marathon, the activation formed part of “A…
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Walmart casts Walton Goggins as Scrooge in Muppets holiday ads
The opening song from The Muppet Christmas Carol does not need a new punchline to make it recognizable. Kermit, Miss Piggy and the movie’s other familiar characters already bring a particular kind of holiday chaos to a story about a man who has forgotten the point of Christmas. This year, Walmart has found a way…
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Publicis gives Marcel its own leaders as AI moves into client work
Publicis Groupe has put two senior executives in charge of Marcel, formalizing leadership for an AI platform that is moving beyond internal agency collaboration into client-facing services. The group appointed Scott Hagedorn chief executive officer and Sam Levine Archer chief strategy officer on October 22, 2026. The appointments create a clearer point of accountability for…
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Nike turns London City Airport runway into a 5,000-runner night race
Most runners never get to stand on an airport runway, much less race down one after sunset. That rare access turned Nike‘s London nighttime 10K into something participants could talk about beyond a finishing time. On October 17, approximately 5,000 women took part in the sold-out After Dark Tour London race. The course ran from…
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Heineken turns streaming into pub discovery with 4 monthly vouchers
When friends are trying to plan a night out, picking the place can be harder than picking the company. Heineken is turning that familiar group-chat indecision into a streaming-style search, with the unusual suggestion that the next thing to browse on television should be a local pub. The brand’s UK pilot, Pubscription, is outlined in…
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Pinterest takes programmatic ads to four DSPs through Magnite
Pinterest is making its display and video ads available to enterprise advertisers through four established demand-side platforms. Instead of buying only through Pinterest’s native advertising routes, media teams can now add selected Pinterest placements to broader programmatic campaigns managed in familiar tools. The company’s October 26 announcement made Programmatic Deals generally available in North America,…
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Are Media bets on memberships and experiences in 2027 luxury push
Are Media set out an expanded luxury publishing strategy at a Sydney presentation on October 27, 2026, adding paid membership, international brand access and more live events to the commercial offering around its established editorial titles. The program spans ELLE Australia, marie claire, Gourmet Traveller and Belle. The announcement is a useful illustration of how…