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Netflix used its APAC Product Innovation Showcase to outline product changes spanning a refreshed mobile experience, curated collections, and an expansion of its kids and family games area, Netflix Playground. The through-line is not a single feature. It is a product strategy that treats discovery, short-form viewing, and interactive play as connected inputs into how…

Football fandom rarely starts at kick-off. It starts with the “what are you wearing?” group chat, the last-minute sign-making, the Pinterest board of kit ideas, and the little rituals that make matchday feel personal. In that context, Pinterest is partnering with Brighton & Hove Albion Women in a four-year deal that makes Pinterest the club’s…

Sneaker culture has a way of turning everyday footwear into memory markers: your first pair, the pair you begged for, the pair you could not get, the pair that defines a whole era of music, basketball, or school hallways. That emotional timeline is what brands keep trying to tap, because it is one of the…

Canva is arguing that Gen Z is reshaping workplace communication around visual language, and that many organisations are still running on text-heavy workflows that slow teams down. The company outlined its findings in an official newsroom post, tied to its State of Visual Communication Report. The useful signal for marketers is not “Gen Z likes…

Sneaker culture doesn’t move in straight lines. It loops through eras, references, and re-releases, and fans love the feeling of spotting an old silhouette, a familiar ad, or a music moment that instantly places you in a specific year. Foot Locker is leaning into that time-capsule energy with a new brand platform, “It Always Will…

The Superstar tracksuit has that rare fashion magic: it reads instantly, even if you cannot name the season or the drop. It is nostalgic without feeling like costume, and it fits right into the current “gym to street” reality where people want one outfit that can handle training, errands, and going out. adidas is leaning…

RGE is pushing a simple idea that will reshape B2B communications strategy: reputation is increasingly formed in AI answers, not on corporate pages. The company shared the thinking through remarks from Fernando Sarael, head of newsroom, on how enterprise stakeholders now research suppliers, partners, and investments. The practical consequence is uncomfortable for many B2B teams.…

There is a specific kind of delight Gen Z has when a mainstream tool suddenly speaks fluent internet. Not in a cringey “how do you do, fellow kids” way, but in a way that feels like the product team actually lives on the same feeds you do. Canva is getting attention for a hidden language…

The Walt Disney Company and TikTok have agreed to a content-sharing partnership designed to make licensed Disney clips easier for creators to use, while also routing creator videos into Disney+’s mobile experience. Disney said the details were outlined in its newsroom post. The practical shift is simple: creator-made videos featuring Disney IP can live in…

Merdeka season tends to bring out a very specific kind of Malaysian brand energy: family plans, mall outings, and a renewed appetite for homegrown characters that feel like part of the country’s shared timeline. That’s why Upin & Ipin works as more than “cute campaign IP” here. The twins sit in that rare sweet spot…